by The Talent Group | May 11, 2026
Own it all.
We’re an AI company replacing billion-dollar legacy automation tools for the world’s largest enterprises. Series A backed. Fast growing. We need our first marketing hire — someone who can build the function from scratch and stay hands-on as we scale.
The role
You’ll be our first marketing hire. That means you own everything: brand, demand gen, content, SEO, paid, lifecycle, and the full marketing stack. You’ll work directly with the founders, shape how the world understands what we’re building, and build the function from zero.
This isn’t a “manage the agency” job. You’ll be in the weeds writing, experimenting, and shipping — and if you love being scrappy then you’ll love this!
What you’ll own
- Build and run integrated campaigns across email, web, and social that drive real pipeline
- Own content strategy — thought leadership, case studies, launches, partnerships, community
- Develop and optimize SEO, GEO, and paid search for compounding organic growth
- Run structured growth experiments; measure what works, cut what doesn’t
- Set up and manage the full marketing stack: HubSpot, Google Analytics, Webflow, and beyond
- Stay sharp on LinkedIn and X algorithm trends to maximize organic distribution
- Work cross-functionally with product and engineering to nail messaging for every launch
What we’re looking for
- 4–8 years in growth marketing at a high-growth B2B SaaS startup — ideally as the first or solo marketing hire
- A true generalist: demand gen, content, SEO, paid, lifecycle, partnerships — you’ve done it all and can lead it all
- Experience selling into Fortune 500s; background in fintech, compliance, or security is a strong plus
- Sharp storyteller who can translate complex technical products into narratives that actually land
- Fluent in the tools: HubSpot, Google Analytics, Webflow, Figma, Notion, or equivalents
- Proven ability to build processes and playbooks from scratch
Not the role for you if:
You’re a hands-off VP or CMO, a pure product marketer, or your experience is in consumer or e-commerce.
by The Talent Group | Feb 18, 2026
If you are sitting down right now to plan your hiring for 2026, you are doing it at an unusual moment. The labor market spent most of 2025 in a state of deliberate restraint. Employers were cautious, candidates were staying put, and job postings declined month after month. And yet the data tells us something important: the conditions that defined last year are already beginning to shift.
Here is what the numbers say, what they mean for senior and executive hiring specifically, and where the smartest organizations are focusing their energy right now.
2025 in Review: The Year of Strategic Selectivity
Last year was defined by caution. According to Indeed’s Hiring Lab, the Job Postings Index fell from 111.7 at the start of 2025 to just 101.7 by October, a steady decline that tracked closely with BLS data on job openings. The US added only 181,000 jobs across the entire year, one of the weakest totals outside of a recession, according to revised BLS figures released in February 2026.
At the senior and executive level, the picture was more nuanced. White-collar hiring slowed considerably, and according to Indeed’s Hiring Lab, some of the longest increases in unemployment duration were concentrated in white-collar fields, particularly financial activities, information, and professional and business services. Executives in financial services saw average job search timelines grow by roughly 20 weeks compared to 2023.
This was not a panic response. It was calculation. Economic uncertainty, unsettled policy, and continued volatility prompted most organizations to shift from broad headcount expansion to highly deliberate hiring around roles that directly move the business forward. The consequence at the leadership level was longer search cycles, more rigorous vetting, and a much higher bar for what justified bringing in external talent at all.
What Is Changing in 2026
The early signals for 2026 suggest that restraint is giving way to renewed confidence. The US added 125,000 jobs in January 2026, the strongest month since December 2024, prompting economists to describe the labor market as “stabilizing.” LinkedIn’s Economic Graph data points to increased hiring intent among senior business leaders, with technology and finance sectors showing the most optimistic outlook.
On the candidate side, mobility is also returning. Workers who spent 2025 sitting tight are beginning to re-enter the market, drawn by a sense that the worst of the uncertainty has passed and that better opportunities may be opening up. Researchers have described this moment as the “great thaw,” the point where candidate movement and employer confidence rise at the same time. If that dynamic plays out fully, the competitive tension for senior talent will shift noticeably back toward candidates. Organizations that are not prepared to move with clarity and speed will feel it.
Five Things That Should Shape Your Leadership Hiring Plan
- AI fluency has become a non-negotiable leadership qualification
According to PwC’s Global CEO Survey, 70% of CEOs believe generative AI will significantly change how their company creates and delivers value in the next three years. That belief is now filtering directly into how executive roles are being defined. The expectation is no longer that leaders be technical experts in AI. The expectation is that they understand how AI affects their function, their team, and their business model, and that they can lead confidently through the transition.
For CIOs specifically, the shift is already stark. Executive recruiters report that AI fluency has moved from a differentiator to a baseline requirement. Variable pay and retention bonuses for technology leaders are increasingly being tied to AI transformation milestones rather than traditional operational metrics. This pattern will extend to CFOs, CMOs, and COOs over the next 12 to 18 months as boards raise their expectations across the full C-suite.
- Every executive hire needs a stronger justification than it used to
The shift from “growth at all costs” to “profitable growth” has changed the calculus on senior hiring. Boards and Founders are scrutinizing each leadership addition more carefully. Roles that directly influence company trajectory are being filled; roles that are purely functional or duplicative are not. The phrase being used repeatedly across executive search circles is the move from “fill a seat” to “fill a strategic lever.”
This means your headcount plan needs to be built around outcomes, not org chart logic. Before any senior role goes to market, the business case for that hire, the measurable outcomes expected in the first 12 months, and the cost of the position remaining open should all be clearly articulated. Organizations that can answer those questions quickly tend to make better hires and close searches faster.
- Senior candidates are scrutinizing you as carefully as you are scrutinizing them
One of the more significant behavioral shifts at the senior level is that top executives are vetting organizations with the same rigor that organizations apply to them. According to research tracking C-suite and senior leadership movement, executives increasingly prioritize alignment with organizational purpose, stability of leadership, and a credible narrative about where the company is headed. Compensation matters, but it is rarely the deciding factor for a candidate who is already well paid in a secure role.
This changes what a compelling offer looks like. Founders and CPOs who show up to the process with clarity about strategic direction, board alignment, and the specific impact the incoming leader will be empowered to make tend to win the candidates they want. Those who lead with title and salary and have not thought through the rest tend to lose them.
- External executive talent is harder to find than the open role count suggests
BLS data showed a low quits rate of 1.2% in financial services in 2025, well below the national average of 1.9%. Across senior functions, sitting executives are not actively looking to move. When organizations do hire externally at the CFO level, data from executive search firms suggests that over 80% of placed candidates already held a CFO title elsewhere, meaning you are almost always trying to convince someone to leave a role they are already succeeding in.
The implication is practical: posting a role and waiting for inbound applications is not a viable strategy for senior leadership hiring. The candidates who would genuinely elevate your organization are not browsing job boards. They need to be found, cultivated, and presented with a reason to consider the conversation at all. The organizations getting this right are treating executive search as a relationship-building process, not a transactional one.
- Speed is now a competitive differentiator
As candidate confidence returns and executive mobility picks up, the window to move on strong candidates is narrowing. Lengthy processes spread over multiple months, committee-based decisions with no clear owner, and slow offers that require multiple rounds of negotiation are costing organizations candidates they genuinely wanted. In this market, how your hiring process runs is itself a signal to the candidate about how your organization operates.
The best executive processes have a clear decision-making structure, defined timelines communicated upfront, and an offer stage that is handled with the same urgency as any other material business decision. That does not mean cutting corners on diligence. It means building a process where diligence and speed are not in conflict.
What This Means in Practice
The data is pointing in a consistent direction. 2026 is not a year for reactive leadership hiring. The organizations that come out ahead are the ones treating senior talent as a strategic priority right now, before open roles create pressure, before succession gaps become crises, and before the market for strong candidates tightens further.
If your headcount plan for 2026 does not yet account for a clear view of which senior roles are genuinely business-critical, where your succession pipeline is thin, and what you are prepared to offer candidates who have no pressing reason to leave their current positions, now is the time to build those into the conversation.
The market is thawing. The organizations that planned for it will have a clear advantage over those that simply react to it.
Sources: U.S. Bureau of Labor Statistics JOLTS Report (December 2025); Indeed Hiring Lab 2026 US Jobs & Hiring Trends Report; LinkedIn Economic Graph Workforce Data; PwC Global CEO Survey; CIO.com Executive Hiring Outlook 2026.
by The Talent Group | Aug 4, 2025
Here’s the truth: the most qualified, impactful candidates for leadership roles are rarely actively looking. They’re not refreshing job boards. They’re not sending out resumes. They’re heads-down, busy driving results in their current roles.
So if you’re relying only on inbound applicants to fill your executive or senior-level openings, you’re missing the very people who could transform your business.
That’s where experienced executive recruiters come in.
We don’t just post jobs. We actively build relationships with top talent well before they’re thinking about a move. We stay close to what drives them—career goals, leadership values, and life outside of work. That insight helps us make the right introduction at the right time and deliver candidates you won’t find through traditional channels.
Our process is focused and intentional. We take time to understand your business goals, team dynamics, and what success looks like in the role. From there, we identify the people who can actually deliver on that vision. Not just the ones who are available, but the ones who are right.
If you’re building a team that needs to perform at a high level, let’s talk. Your next hire might not be looking—but we know how to find them.
by The Talent Group | May 29, 2025
I recently read the 2025 Jobs Outlook and Unlocking Opportunity report from the World Economic Forum, and let me just say—if you’re not already thinking about how to evolve your skills or help your team transition, you’re behind.
Here’s what stuck with me the most:
👉 Nearly a quarter of the global workforce will need to update their skills to stay relevant.
👉 By 2027, 69 million jobs will be created thanks to technology and automation… and 83 million will disappear.
Let that sink in. We’re not talking about decades from now—we’re talking within two years. The speed of change, especially with AI and machine learning, is unlike anything we’ve seen before. And while the disruption is real, so is the opportunity—if we’re intentional about how we approach it.
The WEF lays out a framework for navigating these career shifts, and honestly, it’s one that every worker and business leader should have on their radar. Here’s the breakdown:
1. Reskilling and Upskilling
The one-and-done degree model is dead. Lifelong learning isn’t just a nice-to-have—it’s mandatory. With 44% of skills expected to change in the next five years, we need to keep evolving. A standout example: Randstad’s boot camp in Japan helps non-technical workers transition into IT roles by giving them real, hands-on digital training. We need more of this, everywhere.
2. Smarter Matching Between People and Jobs
The way we connect workers with work is outdated. It’s time to get smarter. Flexible work, hybrid roles, remote opportunities—these aren’t perks, they’re essential tools to access the right talent. Indonesia’s SMK-PK program is killing it here—realigning vocational training with industry needs and helping young people land in-demand jobs faster. It’s a win-win.
3. Worker Safety Nets
Let’s be honest: job transitions can be messy. And not everyone lands on their feet right away. That’s why solid protections like unemployment insurance, fair severance, and smart reskilling support matter. Germany’s transition away from coal is a blueprint—rather than leaving workers behind, they invested in helping people shift into sustainable roles.
4. Collaboration is Key
No one solves workforce disruption alone. The most progress happens when businesses, schools, governments, and communities work together. South Africa’s Skills Initiative for Africa proves this—by teaming up across sectors, they’re building a young, agile workforce that’s ready for the jobs of the future.
What this means for us?
If you’re a candidate, stay sharp. Stay curious. Don’t wait for a layoff or a burnout moment to figure out what’s next.
If you’re a business leader, your talent strategy better include reskilling pathways and flexible job design. Hiring for potential and training for skill isn’t just thoughtful—it’s a competitive advantage.
The future of work is here—and it’s being built by people who are ready to grow, pivot, and collaborate. If you’re not already making moves, it’s time to start.
Let’s not just keep up. Let’s lead.
by The Talent Group | May 1, 2025
In today’s environment, marketing departments are expected to be fast, flexible, and results-driven—often with leaner teams and tighter budgets. Whether you’re a startup founder building from scratch or a growth-stage company rethinking structure, building an agile marketing team isn’t about hiring quickly. It’s about hiring smart.
As a recruiter who specializes in placing marketing, creative, and media talent, I often help clients think through who they need, why they need them, and when to bring them on board. Here’s a strategic breakdown to help you do the same.
- Start with Strategy First, Not Roles
Before posting jobs or sourcing candidates, zoom out. What are your top business goals in the next 6–12 months? Increased brand awareness? More qualified leads? Expansion into new markets? Your marketing structure should align with these outcomes—not titles that “sound right.”
- The Core Agile Marketing Roles (and What They Do)
Here’s a lean and modern team structure to consider:
- Marketing Strategist or Head of Marketing
Think of this person as the architect. They set the roadmap, tie marketing efforts to business goals, and manage cross-functional coordination.
- Performance/Digital Marketing Lead
Owns paid media, SEO, email, and conversion tracking. This role is key for companies focused on lead gen or ROI-heavy campaigns.
- Content Strategist or Creator
Develops messaging, owns the content calendar, and ensures consistency across platforms. In smaller teams, this may include writing, scripting, and even light design.
- Creative Designer
Essential for brand identity, digital assets, and customer-facing materials. This role is often fractional or project-based in early-stage companies.
- Marketing Operations or Project Manager
The unsung hero who keeps campaigns moving, manages tools (like HubSpot or Asana), and helps teams work efficiently.
- Optional but Valuable: Social Media Manager, Brand Strategist, or Product Marketer
These can often be added as freelance or part-time roles until scale justifies full-time.
- Build for Agility, Not Just Headcount
Agility doesn’t mean hiring more—it means building a system that can adapt. Some tips:
- Think fractional or freelance first. Bring in senior talent on a project or part-time basis to test fit and impact.
- Hire multi-hyphenates. A content strategist who can also write SEO copy or a designer who understands UX can reduce silos and move work forward faster.
- Cross-train your team. Agile teams often succeed when individuals have broad context and aren’t stuck in rigid swim lanes.
- When to Hire vs. Outsource
- Hire full-time: When the function is business-critical, ongoing, and demands deep brand knowledge.
- Outsource or contract: For project-based work (e.g., a website redesign), niche expertise (e.g., paid TikTok ads), or bandwidth issues.
If you’re unsure, start fractional. It’s one of the most underrated and flexible ways to access high-impact talent without long-term risk.
- Final Thought: Hire for Now—but Plan for Later
The best marketing teams aren’t built overnight, but they are built with intention. Whether you’re just starting to hire or need to rethink your structure, make sure your team can evolve alongside your business.
Need help figuring out what kind of talent will move the needle for your company right now? That’s what I do. Let’s talk.